If you spend any time on the industry message boards or Facebook groups, the overwhelming theme for most people’s questions about equipment or supplies revolves around “I got the cheapest press I could find”, or “what do you think about this cheap ink?”. Unfortunately engaging in a conversation about the “cheap” item will end up […]Read More Is it possible to buy a GOOD/CHEAP (Insert Product Here)?
Q: If I’m a decorator that offers solely wearables, is there a way to calculate whether adding promotional products or personalized gift to my offerings will be profitable, or if it’s more practical to contract out such items?Read More Garment Decorator Looking to Add Promotional Products or Gift Items
Over the years, one of the markets that have been most intriguing was the print on demand market. This market is exciting because it overcomes a natural barrier of purchase by changing the perceived value of a product and can take the cost factor nearly out of the equation. This market can be highly profitable, […]Read More Print on Demand to Make More Profit
So now that we have a pretty good representation of our cost to produce the items from the previous blog post, we need to figure out the price of the product to reach our goals. In this pricing, figure out what you will need to make from a profit perspective, as well as making sure […]Read More Pricing Sublimation for Profit
Determining sublimation cost can be a huge challenge to put your finger on due to a number of factors. The first reason is getting at what things like ink and paper cost you by relying on the supplier or manufacturers, can lead you down the wrong path. Let’s face it if you were the manufacturer […]Read More Determining True Sublimation Cost
As a relative newbie in the garment decorating industry (only 16 years so far) I find that sometimes discussing decoration with the veterans (old guys as my friend Terry Combs, who is an old guy, likes to say) can be an interesting conversation. Many are hardcore screen printing or some will even dip their toe […]Read More All-Over Dye Sublimation – Why, How and What