One question I get when talking to folks about social media is what can it be used for to help your business. Obviously lead generation and creating sales is a big reason people get on social media with their businesses, but I argue there is a much more important reason. That being, Customer Service!Read More My Top 2015 Customer Service Companies on Twitter
It would be great if providing good customer service was something that came naturally, but the truth is, it takes training and personal motivation to meet the customer needs. A company should make customer service a priority since over 65% of a typical company’s business comes from existing customers, noting it can cost about five […]Read More Customer Service – How to do it right!
I continue to read about companies large and small who are struggling in this rough economy. Even some of the titans of the American economy like Sears are struggling (See this article by Tiffany Hsu in the LA Times about Sears being dropped from the S&P 500). I know our economy is down, but many […]Read More How to NOT do customer service